This Blog contains different topics, rite now i have posted information related to world cup 2006 , fifa and Google Adsence .The hottest of all paying Companies

Monday, May 22, 2006

How much can I make with AdSense and how do I

You’ve seen the nutty claims by so-called “internet experts” that
strategies and programs they have devised enable surfers to earn
thousands of dollars within a matter of days! Or minutes!! No such
However, there are several lucrative programs that can provide an
extremely generous income with comparatively little effort – Google
AdSense is absolutely one of them.
But it takes some time, and it takes some planning, like anything real
does. The rest of our report is all about unlocking that potential.
To start understanding the potential, think about how you make
money with this program. Each time someone clicks an ad on your
pages, you get a percentage of what Google is paid for placing that ad.
Revenue (or Income) from an Ad = Clickthrough value of the
ad * Payout Rate * Clickthrough rate of the Ad * Webpage
traffic * Frequency of Ad
In the above equation, Clickthrough value is the amount the advertiser
pays per click for the Ad (this figure varies); the Payout Rate is the
percentage of revenue to be paid for every click fixed by Google (this
figure varies); Clickthrough rate is simply the # of times the ad is
clicked on in a certain period of time divided by the # of times it is
displayed during the same period; Webpage traffic is the # of visitors
to your website; and Frequency of Ad is the # of times this particular
ad appears on your webpage

Tools for analysis

Tracking and analyzing the performance of any marketing campaign is
critical. Google AdSense provides a range of comprehensive online
reports that allow you to monitor and analyze your earnings as well as
the performance of ads by
many metrics, including size, color, and so forth, so you can make
adjustments to maximize the value of the placements.
AdSense for Search
This is another program whereby Google allows you to ad a Google
Search box to your website. By doing this, visitors to your site can
search the entire internet from your website itself. In a way, your site
becomes a host to Google. Except you make money!
The search results page that is displayed when a visitor on your
website searches through the search box on the site itself, also
displays Google Ads (AdWords ads) next to the usual listings, just as it
would on Google.com. If the visitor clicks on any of these Google Ads,
you get paid as well. Thus, with AdSense for search you can enhance
your income potential beyond what just the content of your actual site
can provide.
AdSense for search offers all the same options and controls as
AdSense for content. These include ad customization, ad filtering,
monitoring and tracking results, and so on.
Google AdSense Premium service
The AdSense Premium service provides advanced functionality and
features, provided your website qualifies for it – which in fact very few
sites do.
As a base requirement, your website should received at least 5 million
search queries or 20 million page views a month to qualify for the
Premium service. (We’re betting if your sites qualify for this level of
service, you already know all about AdSense!)

Google AdSense programs: Choose your weapon(s)!

Google currently (mid 2005) offers three programs: AdSense for
content, AdSense for search, and Premium AdSense.
AdSense for content
AdSense for content is the main AdSense program – contextually
targeted ads are displayed on your webpage, and you get paid for
every click. These ads are specifically targeted to the content of your
webpage. Consequently, if you change the content of your page, the
ads that are displayed would also change. AdSense allows you good
control over what ads get served, since there might be some obvious
problems if it didn’t. These include:
Blocking Ads – you choose
While the ad selection is automatic, you can block unwanted ads –
such as those from your competitors. You just tell Google which
companies to block from your sites.
Reviewing and filtering Ads – semi-automatic
Google has its own strict policies for ad content (no profanity, no racial
discrimination, etc). These are filtered out automatically from your
point of view. Additionally, you can choose to block additional content
through custom filters. This is slightly different than blocking an
advertiser, since with this method an advertiser you generally allow
may submit ads that would individually be filtered out.
Allowing the publisher to select an ad
In the rare case where Google’s content engines can’t make a clear
match of ads to pages, they will let you pick which ads you want
served. If you don’t pick, you’ll get public service spots.
The look-and-feel of Ads can be customized
Ads shouldn’t look out of place or be jarring on your website. Google
allows you to customize colors and layout. You can choose options
provided or have your own custom layout and color applied to the ads.
The advertisers have no control over this; as the material appears on
your site, you can and should select how it looks.

How the Ads Get On Your Site

How the Ads Get On Your Site
Once you join the AdSense program – and Google approves your site
or sites, which we’ll cover in detail shortly – the actual process of
displaying ads on your website is extremely simple. You are provided
with a small HTML script, which you can paste anywhere on your
webpage. You may paste this code any number of times and on
multiple pages, and watch the ads get served! Google automatically
places AdWords ads that are most relevant, from its extensive
advertiser base. Google employs various sophisticated algorithms to
determine the relevancy of the ads to your content.
Before we get into how Google assesses sites, and whether a few or
many placements of that magic script will deliver optimum results,
let’s review the advantages of AdSense.
Advantages of the Google AdSense system
Google AdSense is simple to use and manage. Once approved,
displaying ads on your webpage does not take time and requires
minimal technical knowledge.
Google AdSense is very smart about ad selection. The ads that are
displayed are only those that are relevant to your content, and Google
has strict quality control on the general quality of the ads.
Google AdSense uses text-only ads. Far from being low-tech, text ads
are more effective than flashy ads. The click through rate of text ads is
proven to be higher than that of animated ads! More clicks equals
more money, and text ads equals more clicks. Also…text ads are very
“low weight” and very fast loading. The AdSense program will not slow
your website, or your visitors, down. You can also use graphic ads.

AdSense is an application of AdWords beyond

Making “sense” of AdSense means understanding that it is really an
offshoot of the older Google model, AdWords. But they are not the
same thing.
Google AdWords
If you have ever searched on Google, you have seen AdWords.
Google AdWords are the small text ads that are displayed on the side
of the search results in Google. These ads are contextual of course – in
this case the context is the search terms you entered. The ads will be
served based on what you’re looking for. So, if you do a search on
“printing services” you will get ads for printing services along with your
search results!
How does this generate money for Google and the advertisers?
Google AdWords works on a model known as pay-per-click. When
someone clicks on an AdWords ad, the advertiser of that ad has to pay
Google a certain amount. It’s easy to track and fully automated.
We say “certain amount” because that amount is different all the time
and is subject to market forces – in this case, bidding. Something has
to determine the placement of those ads, and what determines it is
how much the advertiser offers to pay per click. When you submit this
kind of ad to Google, you submit it with a bid – which is compared to
other bids for similar keywords. It’s an auction style process.
The position of the AdWords ads is based on the bidding amount of
keywords of an ad. Obviously, the higher the bid, the higher the
position the bid buys you. For instance, if the highest bid for the
keywords “Internet marketing” is 80 cents per click, you can get top
position by bidding 90 cents. Then every time someone clicks on your
ad, Google would charge you 90 cents, and you would retain the top
position until someone else bids more for the same search word
Google AdSense, as stated earlier, is an extension of Google AdWords.
It takes the AdWords concept and moves it off of Google’s search page
and onto thousands of other web pages. The ads that are displayed on
the websites are Google AdWords ads.
It’s good for the advertiser, who gets more and broader displays, for
Google, who charge more for this program, for you, who will make
money from the clickthroughs on your pages, and also for the
consumer, who will see cool ads for stuff they are probably interested
So how exactly are you making money from all this? You earn a share
of the pay-per-click amount, every time a visitor clicks on the ad. So
you just need to get ads on your site…

What is Google AdSense?

Google AdSense is an ad-serving program that places ads that “make
sense” – specifically, that make sense based on relevant content, and
assumptions about who might be interested in that content. AdSense
is an application of the broader concept of Contextual Marketing.
Contextual Marketing is just what it sounds like. On a website about
custom cars, you might have an ad for fancy wheels or car care kits.
On a website about off-roading, you might have an ad for durable
truck tires or spotlight rigs. A hockey site might advertise hockey
sticks…and a tennis site, tennis shoes. Contextual Marketing just
means aligning the ad serving with the context/nature of the website
and its audience, the same way like items are grouped in a store. And
the “context” can be cut much finer than website level, it can be page
level, article level, and so on, so the ads always match the material
they are appearing near, and thus, appeal to the interest of the
reader/buyer at any given moment.
So what’s in it for you – the website publisher/owner? That’s easy.
Every time a visitor to your site clicks one of these ads, you make
money. The better the ads are targeted, the more clicks you get, the
more money you make. AdSense displays easy-to-read, text-based,
relevant ads that don’t overshadow the content of your website or
annoy visitors. Actually, you have seen hundreds of these ads yourself,
as you’ll realize in a moment.
Today there are probably only a few places in your website that can
directly make you money, if any. The magic of Google AdSense is this:
It allows you to earn money through every page of your website. On
top of that, with algorithms
used to align ad content with page content Google automatically
selects and displays ads for your website that are likely to generate
the highest revenue for you.

Tuesday, May 16, 2006

Stuttgart Gottlieb-Daimler-Stadium

The original �Neckar� stadium was built in 1933. Since then numerous improvements have been made and extensions added. In fact by 2001 the stadium already met FIFA World Cup standards. In 2004 further improvements will be made increasing capacity to 51,000. The Gottlieb-Daimler-Stadion is home to 1. Bundesliga club VFB Stuttgart.www.gottlieb-daimler-stadion.dewww.vfb-stuttgart.de
How to get there:From the main station, take S-Bahn (S1) direct to �Gottlieb-Daimler-Stadion� or bus no. 56 to �Gottlieb-Daimler-Stadion�, additional train services during match days.
Stadium tours:Duration 45 � 60mins, book at least 14 days in advanceFax: 0049 711 2163326, email: poststelle.gottlieb-daimler-stadion@stuttgart.de
Stuttgart: market on Schillerplatz, Schiller statue
Stuttgart:Stuttgart (pop. 590,000) is surrounded by rolling green hills, forests and vineyards. It is an exciting and lively city with many attractions for visitors including castles and palaces, zoo and botanical gardens, Porsche and Mercedes museums, etc. A range of festivals take place throughout the year, including the beer festival Canstatter Wasen.
Nearest airports:Stuttgart 10kms (BA, Lufthansa, DUO & Hapag Lloyd Express)
Nearest ports:Rotterdam (Netherlands) 5hrs 45minsOstend/Zeebrugge (Belgium) 6hrs 15minsCalais (France) 7hrs
Next World Cup venue: Kaiserslautern, Nürnberg (2hrs)
Local tourist office:Stuttgart-Marketing GmbHLautenschlagerstr. 370173 StuttgartTel: 0049 711 22280Fax: 0049 711 2228217